February 09, 2015
At the Birdsbesafe® company, we obsess about fabric colors and patterns. We've been paying careful attention to which fabrics work best to warn birds since 2008. We've got it "figured out" at this point. How did we figure out the magic formula for bird-warning success?
It involved paying a lot of attention: to shades of colors, patterns of colors, and principles that seemed to emerge over years of selling these. We keep photos of past fabrics, with notes, and we keep track of things like which fabrics were used by cat owners who raved about success, which fabrics were re-ordered many times, and which received less than stellar comments.
Our customers, back a few years ago, would receive free covers to replace sub-par performing ones. We always take care of our customers. And our customers have taken care of us: providing testing of new fabrics, too.
In 2015, we are selling patterns and colors that work very very well. It's not random, and it's not a guessing game. We have principles guiding the fabric choice--and these principles have proven themselves over years and thousands of cats. So, buy with confidence and in the very unlikely scenario where you don't feel happy with the colors' performance, let us know and we'll take care of it.
March 11, 2020
A news story on All Things Considered on NPR Radio by Lauren Sommer discusses the toll on wildlife by free-roaming cats, and then discusses the Birdsbesafe® cat collar cover with Dr. Willson, whose field study (published in 2015) validated our claims. Birdsbesafe cat collar covers are, indeed, able to highly reduce the number of birds caught by cats. Enjoy the radio story here.
February 29, 2020
Would you dress up your cat in brightly colored "ruff" to save the lives of backyard birds? It was an open question, when I started my company to popularize my own bird-saving invention in 2009.
Eleven years later, we owe all our customers a debt of gratitude for providing a resounding "Yes" to that question. You do care about birds, and you will use our colorful cat accessory to save birds from your cat. Thank you!
October 23, 2019
