February 09, 2015
At the Birdsbesafe® company, we obsess about fabric colors and patterns. We've been paying careful attention to which fabrics work best to warn birds since 2008. We've got it "figured out" at this point. How did we figure out the magic formula for bird-warning success?
It involved paying a lot of attention: to shades of colors, patterns of colors, and principles that seemed to emerge over years of selling these. We keep photos of past fabrics, with notes, and we keep track of things like which fabrics were used by cat owners who raved about success, which fabrics were re-ordered many times, and which received less than stellar comments.
Our customers, back a few years ago, would receive free covers to replace sub-par performing ones. We always take care of our customers. And our customers have taken care of us: providing testing of new fabrics, too.
In 2015, we are selling patterns and colors that work very very well. It's not random, and it's not a guessing game. We have principles guiding the fabric choice--and these principles have proven themselves over years and thousands of cats. So, buy with confidence and in the very unlikely scenario where you don't feel happy with the colors' performance, let us know and we'll take care of it.
April 28, 2021
Does this make our pet products officially famous?
We made the list of 10 best eco-friendly pet products for Earth Day! We're lucky #7. See the story by People Pets' editor here.
We're on a mission to protect birds from cats that hunt. Thank you, cat owners!
April 16, 2021
We are grateful for the loyalty and dedication of our sewing partners, who have sewn our products ever since 2015. Our products are made in the United States, and they always have been. It is a decision of ours to support American manufacturing, and to support the fair compensation of the sewing professionals whose hands guide our products through the sewing process. We rely on their superb professional sewing capabilities in order to bring you a beautiful collar cover to help protect birds -- and to dress up your cat in an attractive way.
Fabric is the main "ingredient" of our product. Over the years, fabric prices have increased. Today, we raised the price of our product. It was our first price increase since 2013. We needed our prices to better reflect our actual costs. We hope you will understand and appreciate that it was an overdue adjustment.
February 12, 2021
Results of a scientific field study, led by Univ. of Exeter's Dr. Robbie MacDonald, were published in the journal Current Biology this week."Fitting Birdsbesafe collar covers reduced the numbers of birds captured and brought home by 42% but had no discernible effect on mammals."
And, the research paper characterized it: "Birdsbesafe is a colorful collar cover that works as a visual warning, increasing the visibility of cats to potential prey animals with color vision. It exhibited pronounced effectiveness in reducing killing of birds, and more generally, prey with good color vision, including herpetofauna."
